A survey of exhibitors’ technology and digital content use and perceptions
This study is a deep dive into the current and expected future use of technology and digital content by trade show exhibitors. The goal of this report is to provide a snapshot of current technology and digital content usages, and most of all, provide exhibitors with insights as to the greatest benefits and pitfalls tech can bring to their trade show program.
There were 570 exhibitors who took the detailed survey we provided, sharing their perceptions and comments on a variety of tech-related subjects. Skyline Exhibits thanks the survey respondents for their time, honest opinions, and advice that allowed us to create this white paper.
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